Leadpages

If you are like me (and I know there are a lot of you reading this newsletter that are as technically challenged as me!) then creating great looking web pages has always been a real pain in the arse. Over the last 12 months there have been a few new companies who offer a service…

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Creating A Customer Avatar

  This is a really important exercise EVERY business owner should spend some time doing. Only when you know more about your ideal customer prospect will you be able to market to them more effectively. I have included a couple of PDF handouts that accompany this training. One is an example of an avatar I…

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New Larger Facebook Right Hand Ads Are Here

In the last few months the poor old Right Hand Ads have been the poor relative to the larger and more expensive Newsfeed Ads. The right hand ads previously had an image of 100×72 pixels are now being made much larger. Another radical change is the actual number of ads that appear in the right…

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